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Feb 31st

The distinctiveness of these glasses lies in their composition: fine wood crafted with care, giving each pair a unique personality.

Feb31 stands out for its dedication to a sustainable approach, using woods from responsibly managed forests. This focus on the environment blends harmoniously with the aesthetics of each frame, creating glasses that are true pieces of wearable art.

Wood, with its warm and enveloping texture, becomes the star material of a collection that embraces the beauty of nature. The lightness and flexibility of Feb31 frames offer unparalleled comfort, while the craftsmanship ensures superior quality that can be felt at the touch.

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Why Feb 31st?

  • Zero waste - Each frame is made to order which means no over-production and all cut offs are repurposed and used to heat the factory!

  • Sustainability -  The wood is certified by the Forest Stewardship Council (FSC) and sourced exclusively from controlled plantations. But some of the materials have an even richer history - rescued from rivers after floods, salvaged from buildings damaged by fire, or collected from trees fallen during powerful storms.

  • Colour - Design your own unique colour combination by choosing from the vast selection of patterns and wood grains. Every detail is colour customisable - the front, rear, and temples - in fact all the 13 individual layers that run through the entire frame structure. With endless possibilities and a range of stunning finishing techniques, FEB31ST lets you create eyewear that is truly one of a kind.

Forest

How it's done...

Click the link below to view a short you tube video on the process. Please note - Eyecadia has 40 frame shapes for you to try on and select the correct size, rather than picking from a catalogue.

Feb 31st Collections

Ancient Kauri is a unique material with an amazing beauty and intriguing history.

 

It is commonly regarded as the oldest wood available in the world. Ancient Kauri had been buried underground preserved in the peat swamps of New Zealand for over 48000 years until it’s recent discovery.

The Ancient Kauri has an incredible beauty, the grain and tones of the wood are lovely, and it has a powerful shimmering iridescence.

 

The golden glow of Ancient Kauri is simply stunning and illustrates that this is no ordinary timber but something quite special. It makes anything built from Ancient Kauri more like a precious jewel.

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Kauri
Wood

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It is rare to find an exotic material that is made available through environmentally friendly methods.

Ancient Kauri is the most exotic wood in the world, it’s an extremely old growth timber, but not one tree was cut down to harvest it. All the trees fell thousands of years ago by natural forces, and one certainty is that there is a very limited amount of Ancient Kauri left on the planet.

FEB31ST, FEB SHADES and Eyecadia present the Kauri 48000 and bring you the opportunity to own a piece of eyewear history.

From the legendary strokes of da Vinci, Michelangelo, and Botticelli to the rebellious spirit of Basquiat and Banksy, art has always been a powerful form of storytelling. With this award-winning concept, FEB ART brings the diverse world of artistic expression into a new and unexpected canvas - your eyewear.

Are you inspired by Impressionism? Moved by the Modern Art Movement? Or do you want to showcase your own artistic talent? With FEB ART, your frames become a statement of creativity, individuality, and emotion. 

To make this experience even more immersive, every FEB ART frame comes with a small printed canvas of your chosen artwork and a miniature wooden easel.

This collection is more than just eyewear, it's a celebration of human expression, where creativity and imagination blend effortlessly with emotions and experiences.

Feb Art

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Storm Vaia

In October 2018, the Northern Italian Alps faced an unprecedented storm—one unlike anything seen before. A strong, warm wind tore through the mountains, an unusual force for that time of year, followed by relentless heavy rains. What seemed like a summer storm in the heart of autumn quickly escalated into a hurricane-force disaster, with winds reaching 217 km/h.

By the time the storm subsided, the destruction was immense: • 14 million trees felled • Entire forests stripped bare • Local communities left without resources

It was a tragedy for the landscape and the people who depended on it. But from this devastation, a new opportunity emerged—one that could help restore the forests and support the affected communities.

Recognizing the need to repurpose what nature left behind, FEB31ST visited the region and took action. Partnering with the Italian branch of the Programme for the Endorsement of Forest Certification (PEFC), they helped establish a new sustainable supply chain, ensuring that the fallen trees could be ethically repurposed rather than wasted.

From this initiative, the Vaia Collection was born—an eyewear series crafted entirely from the wood of these storm-felled trees, giving them a second life while helping to heal the land they once stood on.

Every Vaia Collection frame carries the memory of the storm—its history etched into its grain. The wood is left raw and untouched where possible, allowing the natural patterns to remain visible, a reminder of nature's power and resilience. Each pair is handcrafted with the least impact possible, preserving the wood's organic textures and highlighting the unique scars and markings left by the storm. These details make every frame completely one of a kind, just as every tree once was.

Ugandan Tree
Bark

In the slums of Kampala, the Acholi women of Kireka, driven by the need to protect and provide for their children, rediscovered an ancient technique—harvesting the bark of the Ficus Natalensis tree to create a unique, sustainable material. 

The bark is carefully shaved from the tree, then pummeled with wooden mallets in a slow, rhythmic process before being left to harden and dry. Once fully dried, this bark-cloth material becomes durable and versatile—so much so that it has been used as a valuable currency for generations.

Incredibly, the tree regenerates its bark every five years and can be harvested for up to 40 years without harm. After that, it is left to enjoy a peaceful "retirement", continuing to thrive in its natural habitat. Proceeds from this collaboration directly support the community, helping to build schools, provide medical facilities, and secure a brighter future for the children of Kireka.

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EYECADIA

kerry@eyecadia.co.uk

Unit 10B, Butchers Market, High Street, Wrexham, LL13 8HP

0757 222 6742

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